By adopting fans numerous and demographics, striking a balance between consistency and adaptability and taking the time to hear customers Profano has found a method to keep the interlocking stones inside the hands of millions. 2 weeks . model that other companies should certainly follow, says McKee.

Back in 1948, Ole Kirk Kristiansen and his workshop had just starting producing a selection of wooden toys and games. It had not been https://lego-x.com/2019/10/30/today-lego-fan-tomorrow-it-architect-and-vdr-provider before the following year that they set about using a fresh plastic-injection rounds machine to make plastic stones, which immediately gave these people an advantage over their competition in the flourishing post-war market.

In 49, they begun producing the bricks with studs to them to enable them to content together. This was a key iteration, making the bricks far more stable and durable. Later, in 1958, they produced a major improvement with the release of what is known while the “stud and joining system”, which usually ensures that each Lego packet fits with any other stone. These two essential iterations will be why Lego sets developed 40 years ago still interlock seamlessly with those produced today.

Over the years, Lego seems to have kept its finger in the pulse of pop culture by joining up with big-name franchises just like Star Wars and Harry Potter. They have also appreciated the community of adults that are fans of the brand, known as AFOLs (Adult Supporters of Lego), with a choice of sets including the Back to the Long term future DeLorean period machine and a set of feminine Nasa researchers.